Tuesday, September 30, 2008

HSBC: Lumberjack

This has nothing to to with banking but with the concept and the music is communicates the message that the bank cares and recognize that people are different. The spot basically communicates that HSBC cares a about people. Great job


Client: HSBC
Agency: JWT, New York,
JWT, London
Creative Director: Axel Chaldecott
Creative: Michael Ashley,
Dinesh Kapoor
Agency Producer: Dean Baker
Production Company: Gorgeous Enterprises
Director: Vince Squibb
Producer: Spencer Dodd
Director of Photography: Alwin Kuchler
Editorial Company: The Quarry
Editor: Paul Watts
Post Production: The Mill
Telecine: Paul Harrison
Flame Artist: Jay Bandlish
Sound Design: Grand Central

Sunday, September 28, 2008

Thursday, September 25, 2008

The secret of creativity

"The secret of creativity is knowing how to hide your sources."
~ Albert Einstein ~

Wednesday, September 24, 2008

Sustainably designed water bottles


Why did I not think of this?

Google opted to distribute paper carton water bottles in its efforts to green Advertising Week. Earth Water cartons are made from 74% renewable sources and are collapsible. The cartons are also stackable, so that more cartons can be transported at once, reducing distribution carbon emission.

Tuesday, September 23, 2008

Acura TL: Fist

Now this is what am talking about! simple concept with beautiful Art direction and Powerful tag lines
1. Strength is power
2. Precession is power
3. Grace is power

Tell people what the already know and the love for it. That the key to great ads.


Watch the other 2 ads below

Credits:

Client: Acura Agency: RPA Creative Director: John Hage Senior Art Director: Eric Goldstein Copywriter: Grant Holland Agency Executive Producer: Jack Epsteen Production Company: MJZ Director: Nicolai Fuglsig Executive Producer: Eric Stern Line Producer: Emma Wilcockson Director of Photography: Barry Peterson Editorial Company: Spotwelders Editor: Robert Duffy Music/Sound Design: Robot Repair Composer: Douglas Darnell VFX: The Mill VFX Creative Director: Angus Kneale CG Supervisor: Ben Smith VFX Producer: Dan Roberts Mix: Juice Mixer: Bob Gremore Telecine: The Mill Colorist: Fergus McCall

Acura TL: Dive

Beautiful Art Direction

Acura TL: Bullet

Beautiful Art Direction

funny couple caught having sex in pool

ok some please tell me, who has the bud light account?

Monday, September 22, 2008

So Relaxed

I first i did not get it, but as the ad continue I realized that they were farting. This is an classic case of using a Human truth to create a great concept. Everyone know the only time you pass gass is when you are comfortable.

Wednesday, September 17, 2008

Williams Sisters Announce They're Joining DSRL!

this for sure top the manning original ad. you can see in the post below.

NEW! Manning Family Interviews, Secrets Behind DSRL

So when last year when i first saw this i though man this is bad advertising.. its just funny and that's all. But boy was i wrong. This is a great way to so the brands personality and using sports stars you can; go wrong. And this year the new DSRL ad with the Willams sister top it off.